How Liverpool’s planned new Nike kit deal compares to Man Utd, Barcelona and Real Madrid
Liverpool are reportedly on the verge of agreeing a new kit deal with Nike – but how does it compare to other clubs?
American manufacturer New Balance currently supply Liverpool with their kits on a £45m per year contract.
The current agreement between the two parties ends at the end of the 2019/20 season and it seems Nike are set to become their new supplier.
According to Forbes, Liverpool are ’on the verge’ of signing a new kit deal with Nike that would begin with the 2020/21 season that could be the richest in the Premier League. In comparison it would eclipse Manchester United’s £750m agreement with adidas.
The Red Devils’ £75m a year deal would reportedly be topped by Liverpool’s new agreement but it still falls short in sponsorship deals involving La Liga’s two biggest clubs.
Real Madrid boast the richest kit deal thanks to their reported £116m per season deal they signed with Nike earlier this year.
Meanwhile, Barcelona pocket £100m a year for their decade-long contract with Nike.
Exact figures of Liverpool’s proposed new partnership with Nike are not yet clear but it is thought it will be somewhere between United and Barca’s current deals.
Liverpool’s Champions League triumph last season and their bid for the Premier League title has only attracted suitors to pay big for their name on the shirt.
And Jurgen Klopp is now tasked with leading his side one step further than last year by clinching a maiden Premier League trophy.
Liverpool will look to make it three wins from three when they face Arsenal on Saturday (5.30pm).
And former Red Jamie Redknapp reckons Klopp’s men will have to keep Real loanee Dani Ceballos quiet if they are to emerge victorious.
“What a performance from Dani Ceballos on his full Premier League debut,” he said.
“That will be a great test of the 23-year-old’s ability.”
Elsewhere, Liverpool have today confirmed Alex Oxlade-Chamberlain has signed a new long-term deal with the club until 2023.